★ 4.91.2M+ records migrated and reconciled

Every customer is a new shell.
We fit into all of them.

Purple Lab AI is the migration and configuration layer for enterprise software vendors. We work inside your product's own interface, reconcile every record, and hand your team the audit trail.

60% faster go-lives0 unmatched recordsPer go-live pricing, never per seat
The shell problem

Every month in implementation
is a month of deferred revenue

You sold the software. Now a senior consultant spends three months clicking through configuration screens while the contract sits in deferred.

$167K

Deferred per delayed deal

A $500K contract slipping four months. Twenty enterprise deals a year is $3.3M sitting in implementation limbo.

Illustrative arithmetic, not customer data
50pt

The margin gap nobody closes

Subscription revenue runs 81% gross margin. Professional services runs 30%. Every billed hour drags the blended number your board is valued on.

Benchmarkit 2025 B2B SaaS Benchmarks
26.6%

Of projects miss their date

And overruns rose 18% year on year. Your PSA already shows you the slip — the problem is that nothing does the work.

SPI Research 2025
How it works

Fit. Fill. Prove.

Purple Lab learns your product the way a new hire does — by using it. No integration project, no API surface, no engineering sprint before value.

01 — Fit

Learns your product

It walks your configuration surface and maps every field, dependency and rule — including the ones that only appear after something else is set.

2–5 days, once per product
02 — Fill

Does the work

Point it at a signed customer's requirements. It drafts the configuration, migrates and transforms the data, and stages everything in a sandbox.

Human approves before commit
03 — Prove

Shows its receipts

Every record reconciled against source. Every field diffed against intent. Every action logged, attributable and reversible.

The part others skip
Live estimate

Move the slider.
See what it costs you now.

Every figure below is computed from published benchmarks, not from a sales model. The assumptions are printed underneath — check them.

1,290,930
≈ a mid-market HR platform tenant
10K1M5M

Manual baseline: 1,200 records reconciled per consultant-hour at $95/hr loaded cost (SPI Research 2025: $199K revenue per consultant, 35.9% project GM, 68.9% utilisation). Purple Lab: 45,000 records/hour at $0.004 per reconciled record. Your numbers will differ — this is a starting point for a conversation, not a quote.

Manual reconciliation
$102,159
1,076 consultant-hours · 134 working days
With Purple Lab
$5,164
28.7 hours · reconciled and signed off
Proof, not vibes

An agent that can't show its work
isn't finished

Most implementation AI stops at "done." Purple Lab stops at reconciled — because a migration you can't verify is a liability you haven't found yet.

migration/run_4471reconciling…
employees48,201 ✓
leave_balances48,201 ✓
pay_components211,884 ✓
org_hierarchy6,412 ✓
historical_payslips976,232 ✓
1,290,930 records0 unmatched

What "proven" means here

  • Row-level reconciliation. Counts, checksums and field-level diffs against source. Not a sample — all of it.
  • Attributable actions. Every change carries who approved it, when, and which requirement it traces to.
  • Reversible by design. Any step rolls back cleanly, including partial failures mid-migration.
  • UAT from the real tenant. Test cases generated from the configuration that actually shipped.
Pricing

You don't buy seats.
You buy go-lives

Per-seat pricing is how tools in this category get capped at $35K a year and stay there. We charge for units you can count, verify, and invoice to your own customer.

Migration

$0.004
per record reconciled

Extract, transform, load and verify. Billed only on records that reconcile clean.

  • ✦ Row-level verification included
  • ✦ Unlimited dry runs
  • ✦ Rollback at any checkpoint
Estimate a migration

Go-live

from $14,000
per customer implementation

The whole cycle — configuration, migration, UAT, cutover — for one of your customers.

  • ✦ Fit to your product, once
  • ✦ Unlimited configuration cycles
  • ✦ UAT generated from live config
  • ✦ 30 days of hypercare included
Book a Shell Test

Hypercare

$0.85
per resolved ticket

Post-go-live support that already knows how the tenant was built. Not billed on handoffs.

  • ✦ Full configuration context
  • ✦ Escalates with a diagnosis
  • ✦ No charge on human handoff
Talk through volume

No seats. No platform fee. No minimum commitment in year one.

Fits your stack

Purple Lab doesn't replace what you run.
It does the work those tools track

Your PSA keeps owning the plan, the resourcing and the margin. Your ticketing keeps owning escalation. We write back to both.

RocketlaneCertiniaKantataJira ServiceNowZendeskSalesforceSnowflakeS3 / GCS
The Shell Test

Five days.
One real customer.

Give us a sandbox of your product and one signed customer's requirements. We'll fit Purple Lab, run the configuration and migration, and hand you the reconciliation report. If the numbers don't tie out, you've lost a week and learned something.